Tag Archive for: Indie authors
10 Reasons Why Authors Should Format Old Novels as E-Books
If you're an author with a backlist of previously published paperback novels, then I encourage you to consider formatting those novels as e-books. Not only are you likely to increase your passive income, you will gain far more control over…
Book Promotion Strategy for Indie and Midlist Authors
Book Promotion Strategy for Indie and Midlist Authors
(Part 4 in the 4-part Series, Book Marketing Strategy)
Although book promotion may be an expensive proposition, a well-planned book marketing strategy can benefit fiction writers who…
Book Promotion: Good & Bad Gambles for Advertising
Book promotion can be expensive for fiction writers. You're a one-man / one-woman company, chasing after national -- even international -- sales. Yet how many Indie Fiction Authors and Midlist Authors of genre fiction have $290,000 to invest…
Book Marketing Strategy: Is Book Promotion Right for Me? (Part 2)
Before planning your book marketing strategy, you must first determine if the time and cost of book promotion will benefit your sales and career goals.
In Part I of this 4-part series on Book Marketing Strategy, I discussed, in detail, the…
Book Marketing Strategy: Is Book Promotion Right for Me? (Part I)
Book marketing strategy abounds. The bigger question is: what's the pay-off if I decide to invest the time and money in book promotion?
Only after you're armed with the knowledge to make an educated decision about book promotion will…